As the space for video content creation grows, talks around the must-dos, best-practices, trends, and tricks become rather dizzying. Having a beautiful video alone won’t work. Captioning it is important too.
A video without attractive captions is like a good pianist playing in an empty room. Learn how to add captions to videos online in just a few simple steps. Trust me, it isn’t as time-consuming or complicated as it seems to be.
Before we move forward, here are a few statistics that will help you understand the importance of captioning a video.
Seeing these stats, it’s evident that videos have overtaken their position as the top dog on the internet. The reason? They are far more captivating. Though well-made video content is important, captioning it will increase its engagement levels too.
You would have put a great amount of hard work in creating an excellent video, but you are probably missing out on your “audience.” So, ask yourself if the video content you have created is both inclusive and accessible.
Moreover, if you are creating it to rank on Google or any other search engine for that matter, will they give the video a thumbs up? So, make sure everything is extraordinary about your video before you could even think of uploading it to your audience.
Having said that, here are a few advantages to add captions to your video:
Now, coming back to the step by step process to add captions to videos online, here’s the truth—the internet is flooded with editing softwares, tools, and online platforms that can help you do that. But when you are shooting & posting numerous videos each week, adding captions can be an extremely tedious process.
When you ask a professional about softwares that can add captions to videos, they either suggest “Final Cut Pro” or “Adobe After Effects.”
But these are high-end graphics & video editing tools that are overkill and expensive to own. Not to mention the hassle of a learning curve these softwares carry along with the ridiculously high-end hardware demand.
Why go through such hassle when Typito is here to offer you the simplest way of adding captions or texts to videos and even lets you animate them to produce stunning videos.
Now that you are aware of the importance of adding captions and the perils at the lack of it, let’s learn how to add captions to video online, on Typito.
To begin with, shoot the video and have it ready on your desktop to add subtitles, text, or captions.
No matter what format you choose (be it Linkedin, YouTube, Facebook, Instagram, and Twitter formats or any Custom Formats), you will be then redirected to a page where you will be allowed to browse or import the video from the desktop.
Depending upon the size of the uploaded video, the importing process may take a few minutes and after which, you may click Create Project.
If you have done the above steps correctly, you will get the first glimpse of a simple, robust, and powerful video editing workspace where the fun begins.
Read through the next steps to learn how you can play around with captions at Typito.
The workspace, with its different shade of greys is appealing and easy on the eyes. With editing tools to the left, the resize, undo & redo options at the top left, and the editing workspace to the right, the simplistic appearance makes it easy for the user to navigate across the tool.
Although the text, image, audio, and the media options seem graciously welcoming, let’s jump right down to the “captions” option at the bottom where you learn how to add captions to video like magic.
And not to worry about the tools mentioned above because we’ll be learning about them, as we read further into the article.
Just a quick note though, if you want to trim off the video by a few seconds in the beginning and at the end before adding captions, you have an option to do that too. This feature is handy, especially if you don’t want your captions to show up immediately.
A few more easy-to-use features to play around with your captions:
When you click on the captions tab from the left panel, you are greeted with the appearance column, which displays different styles of captions you may add, along with posting a sample preview text on the video.
You will also see the “customise fonts & more” option, and clicking on it will let you do different things. This is where things get fun.
You can use these features to beautify your captions:
Now that you are aware of the fonts, alignment, shadow, and even colors, it is time to divert your attention to the animation effects. This option gives you the liberty to fade the text in & out for a smooth transition which is a rare feature across all video editing tools.
The “Animation” feature has two main options:
These help you choose how you want your animation effects on your captions to be. Interestingly, clicking on each of it will have a list of sub-options you can go about along with the speed at which you want the caption to be animated.
Apart from the above, the tool also provides Branded Text templates (available at the Text tab) to help you focus on branding. It’s a combination of text, logo, and animations that are keyframed to perfection to highlight what you are branding. An ideal feature to plug your brand in style, you may use it to showcase your:
Once you change the font, the appearance, the animation, and others to your liking, the only thing left is to click “Next, add content,” which opens the content section.
Interestingly, the content section at Typito allows you to add captions in 3 ways:
The moment you choose this option, a miracle unfolds where the subtitles are added automatically, but at the end, you may have to glance through the content to fix small punctuation errors in the voice to text transcription.
This breakthrough technology was unfathomable just 10 years ago and the fact that it is getting better by the year is mind-boggling. The content for the caption is added to the video, further which on double-clicking, should give you a set of options again you can play around with.
However, you will see 2 more new features here, which helps you to:
The final step to the caption adding process is to export the file. Click on ‘Export’ button showing up on top right. After you confirm that you are ready to export, the process begins.
The good thing is that Typito allows you to download the subtitle file separately for future usage or to improve SEO on the landing page or the website.
Finally, your captioned video is now ready to be:
However, if you wish to do a few more changes, you can Edit the project easily.
I am sure you now know how to add captions to videos online, without being dependent on a professional service or transcriber. But before I wrap up, there are a few more things I would like to share so that you understand the importance of adding captions to videos.
If efficiency and effectiveness is what you are looking for in the video creation game, then I cannot stress the importance of adding captions enough. You can increase your reach, organic visibility, boost SEO, accessibility and yet ensure that your viewers enjoy the video to the fullest.
So, good luck in creating memorable and engaging videos.